Crafted with Pride in the Heart of America
True to our name, every product we offer is meticulously crafted in the USA. Nestled in the scenic landscapes of Southern Utah, we take pride in the entire manufacturing process – from precision cutting to expert assembly. As a veteran-owned company, our commitment to excellence is rooted in the values instilled during our service.

Shop By Vehicle
Featured Product
Introducing our Tailgate Air Command System, or TAC System for short. Blending a mount for a dual ARB Air Compressor, Tailgate Table, LED Light, Apex Hose Reel, multiple couplers, trash bag hook, and a MOLLE panels for bags you have everything you need to keep your tires serviced out on the trail.
Hot Product!
JEEP 392 AND JT MOJAVE A-PILLAR LIGHT AND ANTENNA BRACKETS
Introducing the Ultimate A-Pillar Brackets for the Ultimate Off Road Machines! Our brackets are like that elusive six-pack you’ve been working on for years – strong and lightweight!
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mission
American Adventure Lab was founded for one purpose – to advance the development of adventure vehicles. We accomplish that through an extreme focus on accuracy, continuous innovation, real world use of our products, and relationship building with our customers.
Latest Products
Ford Ranger Products
Price range: $97.46 through $112.46
Overlanding Gear
Price range: $139.50 through $184.50
Overlanding Gear
Jeep JL Tire and Tools
Ford Ranger Products
Ford Ranger Products
Ford Ranger Products
Price range: $207.00 through $279.00
Ford Ranger Products
Price range: $202.50 through $274.50
Ford Ranger Products
Price range: $202.50 through $274.50
Ford F150 and Raptor
Overlanding Gear
Price range: $98.96 through $125.96
Cargo Management
Price range: $67.46 through $80.96
Spotlight Product
Jeep JL/JT MOLLE Door Pockets
Meet the original Jeep Wrangler MOLLE Door Panel – the first of its kind, designed and built by American Adventure Lab. Our Jeep JL-JT Door MOLLE Pockets set the standard for storage and organization on the trail, giving Jeep owners a rugged, lightweight, and functional upgrade where space matters most. Crafted from corrosion-resistant 5052 aluminum and built to U.S. military MOLLE specs, these panels let you securely mount pouches, tools, and bottles with confidence. Available in multiple front and rear profiles to fit everything from Hydroflasks to first-aid kits, they’re sold in matching pairs and proudly Made in the USA. When it comes to Jeep door MOLLE panels, accept no imitations — this is the original.
Merch Now Available!
We have some sweet new t-shirts and hats off the press! Available for the wives and husbands. Pick up some stickers, keychains and bottle openers too.
Best Selling products
Jeep JL Products
Jeep JL/JT High-Line Fender Brace with Daytime Running Lights
Jeep JL Products
Price range: $35.96 through $91.71
Jeep JL Products
Price range: $287.96 through $503.96
Jeep Wrangler JL Storage
Price range: $395.96 through $476.96
Jeep JL Overland
Price range: $431.96 through $607.46
Jeep JL Products
Jeep JL Inner Fenders
Price range: $323.96 through $458.96
Jeep JL Products
Price range: $269.96 through $332.96
Cargo Management
Cargo Management
Jeep JL Products
Jeep JL Products
MASS Components
Price range: $557.10 through $665.10
Jeep JL Products
Jeep JL Products
Price range: $166.50 through $333.00
Cargo Management
Jeep JL Products
Price range: $37.48 through $72.48
Cargo Management
Cargo Management
Price range: $89.96 through $130.46
Jeep JL Products
Price range: $67.46 through $74.96
Latest news
Marketing Specialist
Location: St. George, UT At American Adventure Lab, we are pioneers in the offroad and [...]
Feb
CNC Operator/Production Member
Are you ready to join our dynamic team where precision meets innovation? We’re seeking individuals [...]